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Analytics: How to filter data by organizations

Guðrún Unnur Gústafsdóttir avatar
By Guðrún Unnur Gústafsdóttir

The Siteimprove Analytics module now allows users to filter their analytics data by organizations. An Organizations filter is used to segment visitor data by looking at which organization the visitor is associated with. Great news! This addition to the filter library, allows customers that utilize IP Masking in Siteimprove Analytics, to filter for organizations as the Organizations filter does not look at visitor IP addresses, just the organization name. This article will show you how to set up an Organizations filter in Siteimprove Analytics.

  1. Select Settings from the main menu

  2. Select Analytics from the side-bar menu

  3. Select Filters from the drop-down menu

    Settings Analytics Filter Menu

  4. Click New filter

    New Filter

  5. Add a filter name. Remember to be descriptive. We have used Amazon as an example.

  6. Choose the access level of the filter. If shared, every user on your Siteimprove account will be able to apply the filter. Private filters are only visible to the user who creates it. 

  7. Add a note to describe the purpose of the filter.

  8. Click Add filter element

  9. Select Organizations

  10. Choose whether you want the filter to include visitors from the specific organization or alternatively, exclude visitors from the specific organization. Essentially, this means that "Visitors from this organization" will only include (filter) those coming from Amazon. "Visitors not from this organization" means that the filter will include all visits except those from Amazon.

  11. Add the organization's name. The name you enter here will not be case-sensitive. 

  12. Click Add match condition. Add more conditions if you'd like (repeat steps 10 and 11).

    Add match

  13. Choose whether the filter should be activated on your account (On/Off). If the filter is activated it will show up in the Filter list in the platform.

  14. Test whether the organization name is returning any results. 

  15. To finalize the organization's filter setup, click Create filter.

Create Filter


If you have activated the filter (On), you will now be able to see it in the Filter drop-down in the Analytics module:

Activate Filter


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